Personalized Medicine

Personalized Medicine is rapidly emerging, and it will profoundly change the practice of medicine.

In this day and age, treatment is dictated through standard protocols. Large clinical trials determine clinical guidelines through a "one size fits all" approach. Too often, physicians are forced to follow this strategy when selecting medications for their patients.  This can result in an average number of successful outcomes and an average number of treatment failures. Every patient becomes part of the average.

AssureRx recognizes that every patient is a unique individual. This individuality is written into our genes. Genetic differences can influence the efficacy of medications, can be the source of serious drug side-effects, and increase the risk for drug-to-drug interactions. The results of the report can help a doctor understand the way a patient's unique genetic makeup may affect how certain psychiatric drugs work.

AssureRx wants to take every patient out of the average. We can help personalize medicine by providing doctors with specific, genetic information for each of their patients. Our pharmacogenetic tests and proprietary algorithms help physicians to prescribe the most appropriate therapies or their patients by accounting for their individual genetic differences. Doctors can then select the right drug, and prescribe the right dose, quickly and efficiently.

Today some disease areas are already benefiting from an individualized approach to patient care. AssureRx is poised to become the market leader in the largest segment of Predictive and Personalized Medicine, the Psychiatric field. Personalized Medicine is the future of healthcare. AssureRx will lead the way.